Fragrance primer · 10 mL rollerball

Loom

prime your skin, perfect scent

A weightless, unscented primer you roll on before your fragrance, so the scent you chose this morning is still the scent you are wearing tonight.

One roll

Before the spray, there is the skin.

Loom lays a clear, weightless veil over pulse points — wrists, neck, behind the ears — so your fragrance lands on something that holds it.

Then the scent

Top notes settle. Base notes bloom.

Dry skin drinks perfume and lets it evaporate. Primed skin slows that down, giving every layer of your scent its full arc.

All day

Morning spray, evening compliments.

Unscented by design, so it disappears under every bottle you own. Roll it on, spray, and forget about it.

The ritual

Ten seconds that make your fragrance work harder.

Loom is the step before the step you already do. Three motions, no extra scent, nothing to think about after.

  1. Step one

    Roll

    Glide the rollerball over pulse points — the warm spots where scent lives longest. A little goes everywhere it needs to.

  2. Step two

    Wait

    Give it ten seconds. Loom sets into an invisible, non-greasy veil your skin barely notices and your perfume cannot stop noticing.

  3. Step three

    Spray

    Apply your fragrance exactly the way you always have. Then go live your day — the last spritz is the one that finally lasts.

Three Loom rollerball bottles with brushed gold caps on a blush studio backdrop
Every day, every milestone

A roll for everything.

Every day. Every milestone. Make your scent last through it all. Loom is formulated to prime your skin and hold your fragrance close — from the first meeting to the last dance, without a single mid-day re-spray.

Why a primer

Your perfume is not fading. Your skin is letting go.

Fragrance is built to evaporate — that is how you smell it. On bare, dry skin it evaporates too fast. Loom gives scent molecules a soft base to cling to, so the fragrance you love keeps unfolding instead of vanishing by lunch.

Unscentedworks under any fragrance
10 mLpocket & purse sized
Refillablesend it back, we fill it
Our promise

Three things we will not bend on.

Skin safe

Formulated for the most sensitive spots you spray — wrists, neck, behind the ears — with nothing that stings, stains or sits heavy.

All-day wear

One roll in the morning is built to carry your fragrance through the whole day — and whatever the night turns into.

Cruelty free

Never tested on animals, at any stage, by anyone. Pretty things should not cost anyone anything.

The range

Two finishes. One refill that keeps the glass.

Clear or shimmering, the formula underneath is identical. When a bottle runs out, send it back and we fill it for $6.99.

Pre-launch pricing. Add to your bag to reserve — nothing is charged until Loom ships and we email you first.

A single Loom glass rollerball with a brushed gold cap on a soft blush studio backdrop
A note from the founder
Loom was created from a simple idea: that the little things that make us feel confident and beautiful should last a little longer. We wanted to create something that makes your favourite scents stay with you throughout the moments that matter.
Simone GlombFounder & CEO, Loom
Follow along

Watch Loom get made.

Behind the scenes, pitch nights, and every label we letter by hand. It all lives on Instagram at @loom.officiall.

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Early access, launch pricing, and the occasional letter. No spam — we are too busy lettering labels.

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First access Launch pricing Behind the scenes